If you have launched your website, it is a great thing as you know what should be done to grow your business. Now comes a bigger question, what to do after the website launch? Do not worry, this blog post will let you know which steps you can take to make your website successful. Regardless of how great the web design services really are, you need to do something immediately.
After making your website live, it’s time for some other questions you need to address. How to tell others about the website? What are the ways that to bring more traffic to the site? How to know whether it is successful? This post will tell you five things to do immediately after launching your business website.
Make an Official Announcement within the Company
While you are excited about the launch of your website, there is a need to include your employees in your happiness. The right way to do it is to make an official announcement about it. Besides that, the easiest way to do it is by sending an email to the entire office. Front desk executives should be a part of the recipient list. Also, you can mention the link to your website in that email. However, the other way to announce the website is to arrange a meeting to let everybody know about it. Announce the date of launch, brief them about the website, and let them know why it is special for the business. It has many advantages: the employees feel motivated; they have a sense of belonging for the organization and are definitely happy about the launch.
Let Famous Search Engines Find You
Once you know about how to make a website live, the next thing you need to focus on major search engines. You can make this happen by submitting a sitemap of your website to major search engines. However, if you are unable to complete this step, the search engines will not be able to find your website. It may waste all the effort you have put into developing your website. There are simple guidelines of most search engines that are required to follow to get your website indexed.
Update Your Clients about the Website Launch
When one thinks of starting the process of launching a website, it begins with how to make a website live. After that, there comes the most important question ‘what should we do after website launch?’ Now, an official announcement about the launch is made within the organization. Also, the search engines also know about your website after indexing. Therefore, it’s time now to let existing, as well as potential clients, know about your launch.
Talking about the ideal situation, make a list of all your existing and potential clients before the launch. After that, send them an email announcing the launch as soon as it is done. As a result, the existing clients will feel great to be a part of this news. Also, the potential clients will know about your company without making it too obvious for them. If you have partners in the company, it is always a great idea to make them aware of everything. All of this will surely drive more traffic to the website finally.
Spread the Word about it
Now. the search engines know about your newly launched website and your current & potential clients also know of it. This is time to spread the word further using the appropriate platforms. Of course, there can be no platform other than social media to do so. The simplest way to tell your audience is to introduce the website on all the pages of the company. Also, give the website link there. Ensure that your message is compelling and results in inviting the visitors.
There is also another great way of spreading the word by making a press release for your website. After that, sharing the published release on multiple social media platforms. This activity will definitely help to bring more traffic to the newly launched website of your company.
Work on Search Engine Optimization
We all know how important the role Search Engine Optimization (SEO) is playing to boost the traffic to a website. Acknowledge this fact and immediately start working on it. This is due to the fact that even the best website design services without Search Engine Optimization results in the loss of all the efforts. While you can get countless posts on how to make your website SEO friendly we give you a few tips here:
- You must know what the relevant keywords for your content are. Also ensure that you use those keywords carefully in the title, in the first paragraph, and in the complete article wisely.
- ‘Content is the King!’ Do not forget this fact and continuously work on creating crisp and informative content.
- Developing your site optimized for mobile phones will have many advantages and increased traffic too.
- It is important to check that the website does not have any technical errors and is quickly loaded as well.
That’s all about the website launch. These 5 things are the most relevant answer to the question ‘what should we do after website launch?’ You are always concerned about web design services when you want your website. But, is it sufficient or you need something more? Keep in mind, maintaining the website of an organization is a continuous process, there is no end to it. You can never sit idle and relax after launching a website. But, you must update and revise the website maintenance procedure and make sure it helps in boosting business growth. Try following these steps after your website launch and check the benefits you achieve from it.
Thanks for reading!